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Magic Lane unveils new Android version of its Magic Earth navigation app

Amsterdam and Brașov, May 2nd

Magic Lane, a leading provider of innovative Maps, Location & Navigation solutions, has unveiled a new Android version of its Magic Earth navigation app, which includes Android Auto functionality. The app aims to offer users unparalleled privacy, performance, and convenience, and revolutionize the market for privacy-friendly and excellent offline navigation capabilities.

Magic Earth is unique among navigation apps as it does not track or store users’ location information, ensuring their privacy and security while navigating. It also offers exceptional offline capabilities, enabling users to navigate without an internet connection. The app has an extensive library of offline maps that are regularly updated, ensuring that users always have access to the latest maps and directions.

The new Android version of Magic Earth also supports Advanced Driver Assistance System (ADAS) functionality, including lane departure, forward and pedestrian collision warnings, traffic sign recognition, and stop/go assist. This makes it an ideal choice for drivers who do not have these onboard functionalities in their cars or trucks, including driver behavior feedback.

Furthermore, the app now comes equipped with specific truck functionality that includes the ability to enter truck-specific dimensions, including width, height, length, weight, and axle weight, ensuring that the app can identify the most suitable and safe route for the specific truck. This feature adds an extra layer of safety for truck drivers on the road.

Magic Earth is lightweight and runs smoothly on minimal hardware requirements, making it accessible to users who have older devices or limited storage space. Additionally, it is easy to integrate into Android hardware, making it accessible for developers and users alike. Its seamless integration adds a level of convenience for the user.

While the core of Magic Lane is to provide an end-to-end development platform for developers, enabling them to create their own Map, Location & Navigation solutions, especially in the micro-mobility and emergency vehicle industry, Magic Earth plays an important role in the development and implementation of next-generation functionality in their SDKs.

“We are thrilled to launch the new Android version of Magic Earth,” said Raymond Alves, CEO of Magic Lane. “The app was specifically designed to provide users with the best navigation experience, particularly when offline, with a strong emphasis on privacy, performance, and convenience. This launch showcases the effectiveness of our decision to redevelop the platform and code base, as it has allowed us to swiftly implement new functionalities, including the ones that are being launched today.”

According to Tim Urlings, Product Manager of Magic Lane, “With this launch, we are not only able to showcase and test new and improved functionalities such as (e-bike) range calculations, special vehicle routing, supported GPX uploads, and predefined map styles, but we are also able to retrieve valuable user feedback. This improves the roadmap of our core platform and enables us to provide the best development toolkits for use cases related to e-bikes, emergency response vehicles, robotics, or drones.”

Magic Earth Android is available for free download on the Google Play Store. For more information about Magic Earth and its features, please visit the Magic Lane website.

iOS version will be launched end of June this year.

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